This space is about reclaiming your identity, your power, and your life.

I'm Anna Lois Davies, and I specialise in guiding individuals to embrace their uniqueness, breaking free of who they have been told they “should” be. Instead, I guide you back to yourself, where clarity, confidence, and energy flow freely, and where you are the creator of your reality.

If you’re tired of feeling like you’re living someone else’s life, or if you’ve lost your identity by endlessly chugging away on the hamster wheel of life, it’s time to stop, reassess, and take action.

Through tailored courses and personalised sessions focused on body-first rituals, aesthetic & energetic alignment, and a deep reconnection to your personal authority, I’ll help you re-style your life so it feels like you again — vibrant, empowered, and fully aligned with who you truly are.

You don’t need to become someone new - you just need to return to who you are.

when I read your description of me, my purpose and my uniqueness - I have literally never had anyone describe me so aptly.

private Client - Jo hooper

ONE OF THE BEST EXPERIENCES I’VE HAD WITH A PRACTITIONER IN YEARS. I feel like I’m really getting back to myself.

private Client - Lucy Sheridan 

I FELT AS THOUGH ANNA GAVE ME A PERMISSION SLIP TO UNASHAMEDLY BE MYSELF IN both MY LIFE AND IN MY BUSINESS. 

private Client - Anna Long-Stokes

You’re overwhelmed, burned out, and unsure of who you are anymore beyond the labels you’ve been given — whether it’s your career title, the role of partner or mother, or the expectations of others.

What if you could reclaim yourself?

Imagine waking up feeling energized and excited, with the confidence to make decisions that align with who you truly are. Picture yourself dressing in a way that feels authentic, moving your body in ways that fuel your soul, and designing your life around what really matters to you — not what others think it should be.

This is the space where you can finally let go of who the world tells you to be, and step into who you were always meant to be.

educational experiences For those seeking to develop their personal power & personal brand.

The Personal Brand Builder

Build your personal brand to be a true reflection of who you are and what you offer uniquely so you stand out and get more clients and opportunities.

The Confidence booster

A guided 14 day experience to tangibly increase your confidence with real world tasks & subconscious reprogramming so you can embody your personal power.

style your brand

Define and weave your personal style & wardrobe into your personal brand so you can step out confidently rooted in your personal power.

meet the founder

Anna Lois Davies

Welcome to the destination where we do things differently.

My story probably isn’t dissimmilar to yours. I used to be unsure of why I was different and let other people perceive me in a way that wasn’t actually true to who I was or what I could do.

I knew that in order to build my public image and reputation, (and earn more money & opportunities in doing so) I had to take control of my personal power and my personal brand.

My brand was built for those who are different. It’s for those who want to stand strong and be convicted in who they are and what they bring to the world. I’m also a confident ass b*tch and share this with the world to inspire and provide the permission slip for you to be the same.

I see what’s sitting beneath the surface and spot the areas I know you’re wanting to put more into but lack of clarity or direction is holding you back.

We build together.

one to one client

“I’ve stepped into the spotlight more.”

“Before I worked with you I had a very scattered expertise. I could do so much that I didn’t feel like I was confidently standing in anything. I didn’t really know my place, or my uniqueness in the industry. I felt a little lost in the sea of creators and was hiding myself as a result of that. 

Since working with you I feel like I’ve stepped into the spotlight more. 

I am laser focused on what is my true zone of genius. Very happy to say no to things (just said yes to everything before) and then go *all in* passionately about what is my true expertise with conviction and confidence.”